News 11 May, 2023
Woody Technologies was again present at NAB Show 2023, and for the first time, we participated in a shared booth in the North Hall alongside our two sister companies from the Aspire group, VSN and M&I Broadcast Services.
Something new, something old
Although the NAB association was celebrating its hundredth anniversary, they were not the only ones! Founded in June 2003, Woody also had a more modest anniversary to celebrate, which we did in freebie fashion! We were happy to share these USB’s – only a few left! – with our clients, partners and the audience that came to visit us at N1229.
A recovering tradeshow
That same audience and an increased number of exhibitors was great to see at the convention after 2021’s comeback. Compared to last year, attendance rose 24% (65.000 visitors), and in particular, international presence saw the impact of the lifting of most of the flight restrictions with a 50% rise amongst the audience and a 33% increase between exhibitors.
Looking for new synergies
All in all, it was a very good show to reconnect with our customers and partners, and to discover new opportunities amongst visitors from our sister companies to introduce IN2IT version 3.4.7 and IN2IT Live’s new interface. But don’t let me tell you! Hear what Aurélien Brelle and Antoine Baloge had to say about this NAB’s edition in this video:
